(Mountain View, CA) January 20, 2009 – Ooyala Inc., a leading provider
of end-to-end video platform applications and services, today announced
that Telegraph Media Group (TMG), publisher of the UK’s leading
newspaper and online news destination site, Telegraph.co.uk, has chosen
Ooyala’s market leading online video platform to power its online video.
Ooyala and TMG will also partner to develop new technologies to improve
the way information is delivered and consumed online.
Ooyala was recently rated as a market-leading video platform provider and the
leader in the area of video analytics and monetisation, by Forrester Research.
“Ooyala’s end-to-end video platform offers best-in-class video analytics and
monetization capabilities” – Bobby Tulsiani, Sr. Analyst at Forrester Research.
TMG reaches over 30 million unique users and delivers over a million hours of
online video on a monthly basis. With the Ooyala partnership, TMG aims to set
new standards within the industry by delivering a higher quality and more
personalized consumer experience, creating greater efficiencies in news content
management and providing advertisers with increased consumer insight.
In 2009, TMG saw a dramatic rise in online video consumption across all of its
websites. By moving to Ooyala’s platform and leveraging its real-time analytics,
TMG will be able to provide its audience with highly targeted video content at a
market leading speed.
Ooyala Inc., a U.S based company with offices in London, provides a fully
integrated online video platform that enables media companies to manage,
deliver, syndicate, analyze and monetise their premium video content. The
platform’s real-time analytics engine allows clients to view, in real-time, how their
online video and associated advertising is being consumed.
“Ooyala’s innovative video solutions will help us accelerate our overall online
video strategy” said Paul Cheesbrough, Chief Information Officer at Telegraph
Media Group. “Their online video publishing, analytics, and video monetization
services will ensure we are fully able to exploit the value of our online video
content in 2010” he added.
In May 2009, Telegraph Media Group was named ‘Best Digital Publisher –
Consumer’ at the Association of Online Publishers Awards. On November 30, TMG
announced a multi-million pound investment in a new digital business unit, that
will be headed by Editor-in-Chief Will Lewis.
“Telegraph Media Group has led its commercial rivals in online news for over a
decade. Faced with the challenges of making online video profitable, the company
has recognised that the key to successfully monetising content lies in having
better consumer insights” said Jay Fulcher, Ooyala’s President and CEO. “We are
excited to be partnering with such a forward-thinking company and look forward
to building technologies that will enable the news industry to better monetize and
Ooyala Press Release Page 2 1/19/10
expand their global media footprint.”
In 2010 Ooyala is planning to invest heavily to expand its operations into the
European markets.
(Ends)
Notes to Editors;
About Ooyala, Inc.
Ooyala is a video technology company that provides a comprehensive software
platform enabling the delivery, management, and monetization of high quality
online video content. Its innovative analytics engine and monetization server
allow video content owners to drive revenue by maximizing the value of their
content. Ooyala has over 500 customers, including 140 global media and
enterprise customers such as Warner Brothers, Wenner Media, Fremantle,
Arsenal Broadband Ltd, Endemol and Electronic Arts.
www.ooyala.com
About Telegraph Media Group
Telegraph Media Group Limited publishes The Daily Telegraph, The Sunday
Telegraph, Telegraph.co.uk and The Telegraph weekly world edition. This is a
wholly owned subsidiary of Press Holdings Limited.
www.telegraph.co.uk
For more information please contact
For Ooyala
Bill Gash, Marketing Director EMEA, Ooyala Inc
+44 (0)7940 178621
bill.gash@ooyala.com
(Mountain View, CA) January 20, 2009 – Ooyala Inc., a leading provider
of end-to-end video platform applications and services, today announced
that Telegraph Media Group (TMG), publisher of the UK’s leading
newspaper and online news destination site, Telegraph.co.uk, has chosen
Ooyala’s market leading online video platform to power its online video.
Ooyala and TMG will also partner to develop new technologies to improve
the way information is delivered and consumed online.
Ooyala was recently rated as a market-leading video platform provider and the
leader in the area of video analytics and monetisation, by Forrester Research.
“Ooyala’s end-to-end video platform offers best-in-class video analytics and
monetization capabilities” – Bobby Tulsiani, Sr. Analyst at Forrester Research.
TMG reaches over 30 million unique users and delivers over a million hours of
online video on a monthly basis. With the Ooyala partnership, TMG aims to set
new standards within the industry by delivering a higher quality and more
personalized consumer experience, creating greater efficiencies in news content
management and providing advertisers with increased consumer insight.
In 2009, TMG saw a dramatic rise in online video consumption across all of its
websites. By moving to Ooyala’s platform and leveraging its real-time analytics,
TMG will be able to provide its audience with highly targeted video content at a
market leading speed.
Ooyala Inc., a U.S based company with offices in London, provides a fully
integrated online video platform that enables media companies to manage,
deliver, syndicate, analyze and monetise their premium video content. The
platform’s real-time analytics engine allows clients to view, in real-time, how their
online video and associated advertising is being consumed.
“Ooyala’s innovative video solutions will help us accelerate our overall online
video strategy” said Paul Cheesbrough, Chief Information Officer at Telegraph
Media Group. “Their online video publishing, analytics, and video monetization
services will ensure we are fully able to exploit the value of our online video
content in 2010” he added.
In May 2009, Telegraph Media Group was named ‘Best Digital Publisher –
Consumer’ at the Association of Online Publishers Awards. On November 30, TMG
announced a multi-million pound investment in a new digital business unit, that
will be headed by Editor-in-Chief Will Lewis.
“Telegraph Media Group has led its commercial rivals in online news for over a
decade. Faced with the challenges of making online video profitable, the company
has recognised that the key to successfully monetising content lies in having
better consumer insights” said Jay Fulcher, Ooyala’s President and CEO. “We are
excited to be partnering with such a forward-thinking company and look forward
to building technologies that will enable the news industry to better monetize and
expand their global media footprint.”
In 2010 Ooyala is planning to invest heavily to expand its operations into the
European markets.
About Ooyala, Inc.
Ooyala is a video technology company that provides a comprehensive software
platform enabling the delivery, management, and monetization of high quality
online video content. Its innovative analytics engine and monetization server
allow video content owners to drive revenue by maximizing the value of their
content. Ooyala has over 500 customers, including 140 global media and
enterprise customers such as Warner Brothers, Wenner Media, Fremantle,
Arsenal Broadband Ltd, Endemol and Electronic Arts.
www.ooyala.com
About Telegraph Media Group
Telegraph Media Group Limited publishes The Daily Telegraph, The Sunday
Telegraph, Telegraph.co.uk and The Telegraph weekly world edition. This is a
wholly owned subsidiary of Press Holdings Limited.
www.telegraph.co.uk
For more information please contact:
Bill Gash, Marketing Director EMEA, Ooyala Inc
+44 (0)7940 178621
bill.gash@ooyala.com
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