21% increase in online revenue by using Online Video Platform
Orlando FL (January 11, 2010) -
Gen2Media Corporation (OTCBB:GTWO) reports that the Gen2 Online Video Platform accounted for approximately 21% of client Emmis Communications Corporation (NASDAQ:EMMS) New York online revenue.
Emmis New York informed Gen2Media that flagship stations Hot 97, KISS-FM and RXP–The New York Rock Experience have increasingly monetized the Emmis online TV property’s online revenue from 1% in Q1, to 13% in Q2, then to 21% in Q3 via the Gen2Media Online Video Platform and its various components. Reaching over 10 million viewers monthly, Gen2Media is one of the fastest growing online video networks.
Emmis New York is a global leader in delivering content online and on radio, and the Gen2Media technology has allowed them to showcase original programming including world famous interviews.
Benjamin Finley, VP, Branded Entertainment, Emmis Communications Corporation states, “Delivering an enhanced user experience with the Gen2Media player enabled us to increase the total viewership on our online TV properties. We are thrilled by the monetization that we have been able to achieve and the steady growth in revenue contribution from 1% to 21%. Q4 ends in February but with a preliminary look at current numbers, I believe that Q4 will be our best quarter yet. Currently, these stations are averaging millions of video views monthly, with record breaking numbers in June during SUMMERJAM, which is considered the Super Bowl of Hip Hop. RXP-The New York Rock Experience Online TV highlights interviews with today’s biggest names in Rock including the Secret Sessions featuring renowned artists like James Taylor, Kings of Leon, Elvis Costello and much more. In this intimate setting these icons go one-on-one with their fans. We plan a lineup of expanded original programming including documentaries, reality shows, and exclusives in 2010.”
Mary Spio, Co-Founder and President of Gen2Media comments, “Gen2Media’s Online Network comprises of over 200 radio stations, and other highly trafficked lifestyle websites. The Gen2Media player was designed with broadcasters in mind. The ability to manage multiple stations from one central backend, to push and pull content and advertising globally or locally across those stations makes our Online Video Platform the perfect video technology especially for radio and Television broadcasters.”
The Gen2 video platform allows users to easily manage and deploy video. An easy to use client console, tracking of key analytics, and an embed report for clients to see how their content is spreading across the social web; paired with proprietary Gen2 ad serving or various third-party integration for online advertising delivery makes it ideal for any company looking to distribute and monetize video.
About Emmis Communications
Emmis Communications Corporation owns and operates radio and magazine entities in large and medium sized markets throughout the U.S. Emmis is the 9th largest radio group in the U.S (based on listeners) owning twenty-one FM and two AM domestic radio stations that serve the nation’s largest markets of New York, Los Angeles and Chicago, as well as St. Louis, Austin, Indianapolis and Terre Haute, Ind. Emmis owns a radio network, international radio stations, regional and specialty magazines, an interactive company, and ancillary businesses in broadcast sales. www.emmis.com
About Gen2Media
Gen2Media is a video technology company that provides the best in breed Online Video Platform, video production and advertising on its Online Video Network that reaches over 10 million visitors monthly. Gen2Media’s Online Video Platform, Online Video Advertising Network and video production has earned the trust of a growing customer base including advertising agencies, iconic artists, media companies, organizations, businesses, and national brands such as Microsoft, Coca-Cola Company, Tribune News Company, Toyota, Emmis Communications, Clear Channel, Black Eyed Peas, Mary J. Blige, Britney Spears, Justin Timberlake and more. Gen2Media’s Online Video Publishing Technology enables firms to easily create, deliver and monetize video and advertising delivery.
GEN2MEDIA
Editorial Contact:
Jerry Jennings
561-881-7318
verbdoc@bellsouth.net
