By special guest blogger, Charlie Davis. This post originally ran on his blog.
From the casual observer to the online video professional, there should be no surprise that the online video platform market has two poles – free-to-use platforms, like YouTube, and popular pay-to-use platforms like Brightcove and Ooyala. In the former case, you can publish your content but you may be concerned that your branding will suffer if your primary hosting site is also the home of dogs on skateboards and Rebecca Black. On the other hand, you may not have the budget to spend at least $100/month on just online video alone and require something in between. In between does exist, and we have almost a hundred OVPs in the market, many of which cost a monthly sum of at least a hundred bucks a month. In comes Longtail Video, creators of the free and extremely popular the JW Player, who have released their own OVP called Bits On The Run. They offer a monthly cost starting at under $10 and/or a pay-as-you-go service with no monthly fee. Their minimum cost per GB – under $6. Oh yes, even the author is reconsidering his video hosting provider.